As the digital world has advanced, protecting your intellectual property has become more challenging. If you think back to before the internet, the chance of someone finding your information was much harder. Hence the chance of someone stealing it was lower.
Before people had phones in their pockets with cameras, an employee or competitor wanting to take a surreptitious picture of your secrets would have had to pull out a relatively bulky camera. Nowadays, they can probably snap a picture with their phone without anyone blinking an eyelid.
If that sounds worrying enough, then bear in mind that the digital world continues to change at an often astonishing pace. One of the latest changes – the Metaverse – has brought the potential for problems that your average person will struggle to understand, mainly because they struggle to understand the arena these problems could take place in.
What is the Metaverse?
The Metaverse is a virtual reality world. People have already made a lot of money selling virtual things here. One example is an artist who created virtual Hermes bags, which sold for thousands. Bag maker Hermes, who makes bags in physical form for people who live in the physical world, was obviously unhappy and filed a lawsuit claiming the artist was stealing their intellectual property.
Were they?
The case is still in progress, and the outcome is likely to be important for how intellectual property rights in the Metaverse are seen in the future.
If this all sounds too confusing for you, then you are not alone. If protecting your intellectual property in this world or the next was easy, fewer people would try to steal it. If you have any doubts about the status of your intellectual property, seek legal help to clarify your situation and take any necessary steps before it is too late.
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